How Affirmation Cards Can Help You Have Your Best Birth

No matter where you are choosing to give birth, we know how important it is to feel supported, calm, and confident as you prepare to welcome your baby. 

That’s why we include a set of free affirmation cards with every birth pool and TENS hire. These simple cards carry powerful messages designed to encourage, ground, and inspire you through your labour journey.

Why affirmations matter in birth 

Birth is not just a physical experience—it’s deeply emotional and mental too. Positive affirmations help to:

• Reduce stress and fear by replacing negative thoughts with calming, empowering ones.

• Boost confidence by reminding you of your body’s strength and natural ability to birth.

• Encourage relaxation which can help your labour progress more smoothly.

• Create focus by giving you clear, positive words to hold onto during intense moments.

How to use your  Pēpi Pools affirmation cards

• Place them around your birth space where you’ll see them often.

• Ask your partner or support person to read them aloud during labour.

• Use them as part of your relaxation practice in the weeks leading up to birth.

• Choose the affirmations that resonate most with you and keep them close at hand.

By including affirmation cards with our birth pools and TENS machines, we hope to give you an extra tool to feel calm, supported, and ready to meet your baby.